Step 1 - print design
Design with the whole journey in mind
When choosing the format of your magazine, catalogue or brochure, it is important to not only consider what is aesthetically pleasing to you and the reader, but how that format will work for other stakeholders too. Ideally you want your product to flow through each step of the supply chain giving you the fastest, least expensive, route to market.
If sustainability is important to you, then it is vital you share this requirement with your printer and others in the supply chain.
Engaging early on this topic can help you identify the best processes and materials to use to achieve the lowest carbon impact. It can also help you avoid the mistakes that could lead to disappointment, delay, unplanned costs, or even negative PR.
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Acorn makes print effortless and sustainable
Acorn’s strategy focuses on providing customers with a hassle-free printing experience. The business utilises its state-of-the-art technology and market leading manufacturing capabilities, together with clear sustainability initiatives, to deliver on time, every time!
We specialise by limiting the number of formats we offer, which in turn has saved time, cut waste and improved output. By remaining disciplined to A4 & A5 sizes and only accepting subtle variations where creative differentiation is needed, this has allowed us to maximise efficiency up and down the supply chain.
Choose Acorn and A4 & A5 formats for:
Swift reliable access to 870mm reels
Fastest possible make ready
The quickest possible running speeds
The lowest possible paper waste
The shortest possible turnaround time
Optimum packaging for pallets, racking & in store
A variety of readily available mailing options
What to consider when selecting your format size and pagination
Format size and pagination aren’t just design choices, they affect how much paper, energy, and transport your product requires. Thinking about size across the whole supply chain helps reduce waste and environmental impact.
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Is the size efficient at all steps of the supply chain?
What are the most efficient pagination steps for me to choose?
At this size is there a lead time with the mill to source my paper?
Are there any problems printing on my preferred paper type?
Are there good packaging options for the size I’m choosing?
Will the mailing house be okay with this size and thickness?
Is my size compliant with Royal Mail & DSA postage rules?
Is this size suitable for newstrade and supermarket distribution?
Will my product fit in the tourist racks?
Will my product fit in the airline seats?
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